Frequently Asked Questions

Q. What do we specialize in?

We specialize in the Japanese Straight Perm, sometimes known as the Japanese Hair Straightening or, simply, the Straight Perm. We have succeeded in making hundreds, if not thousands, of customers happy. We only use genuine Liscio products, the best available.

We also specialize in the Digital Curl Perm, or Digital Perm. It is the opposite of the Japanese Straight Perm, meaning that it makes your hair curly. We use the same chemical, but a slightly different process to achieve the same quality results.

Q. What is the Japanese Straight Perm?

The Japanese Straight perms uses new products and special irons to straighten your curly, wavy, frizzy hair. For the best results, the new technology and techniques require an experienced professional. This process is known as Thermal Reconditioning. The Japanese Straight Perm uses new products and special iron to straighten your curly, wavy, frizzy hair.

Q. What is Liscio?

Liscio is the product we use for the Japanese Straight Perm. It is manufactured by a company called Milbon in Japan. It is not available to the general public or most salons. Milbon requires that salons have a license and receive specialty training in order to purchase and use their product. We are proud to say that we are fully licensed by Milbon. Their products are superior to any other hair straightening products.

Q. What's the difference between the Japanese Straight Perm and a chemical relaxer?

Chemical relaxers unfortunately do not straighten hair very well, and they use chemical ingredients that leave the hair brittle, dry, and unhealthy. The Japanese Straight Perm gives you soft, silky, shiny, straight hair and, your hair will be healthier!

Q. How much does it cost?

The cost depends on the length and type of your hair. Please contact us for a consultation at (713) 988-2688.

Q. When I get the new growth treated, do I need to do all the hair again?

Yes, we now mostly do the entire hair again. If we only did the roots, minor waves may appear in the overlapping sections, creating some unevenness in the resulting hair. In addition, the cost and pricing is roughly the same, but it will give a better overall look.

Q. What about color-treated/highlighted/beached hair?

The most important consideration is your hair condition. Honestly not all highlighted or bleached hair can be done. You must go in for a consultation to get you hair checked.

Q. I already used a Chemical Relaxer. Can I still have this process done for my hair?

A lot depends upon the condition of your hair. Unfortunately, repeated use of a relaxer will usually cause significant damage to the hair. If you've had very limited exposure to a relaxer, it will be no problem to have this process done.

Q. What if I want more body, or other styles after I have the treatment done?

You'll be able to style your hair any way you like. The good news is, if you don't want to take the time to style your hair, you'll still have smooth, straight hair. It's best to wait about a week after the treatment before trying new styles.

Q. After I have the Japanese Straight Perm, can I color or highlight my hair?

Yes, you can color and highlight your hair after the treatment. One important consideration, though is some color and highlight processes can damage your hair more than you might expect. To keep your hair healthy, use more gentle products, and consider getting only a few highlights, on the top, rather than all over.

Q. Does this damage my hair?

Blow drying, brushing, and using a flat iron on a regular basis are all damaging to your hair. After have a properly performed Japanese Straight Perm, you won't need to use these strong methods to style your hair the way you like. This way, over time, and given the proper care, your hair is likely to get healthier. Remember also that starting with healthy hair makes a tremendous difference. Expect that your hair will be as healthy after the process as when you first come to the salon. This process is not meant to repair damaged hair. Other processes, such as the Cashmere Luminance are designed for repair.

Of course, any chemical treatment will have an effect on your hair. This is why it's very important to only consider using the best-quality products, in the right mix, with the most up-to-date technique and procedures, to be sure you only receive the best possible treatment.

Q. After I have the Japanese Straight Perm, can I color or highlight my hair?

Yes, you can color and highlight your hair after the treatment. One important consideration, though is some color and highlight processes can damage your hair more than you might expect. To keep your hair healthy, use more gentle products, and consider getting only a few highlights, on the top, rather than all over.

Q. Where can I get help or make an appointment?

If you have an immediate question or would like more information, feel free to call us at (713) 988-2688. We are available even after hours, so let us know. Otherwise, feel free to email us at contact@beautychoicesalon.com. We'll try to respond to your email as quickly as possible.

Q. What payment types do you accept?

We accept cash (US currency only), as well as Visa, MasterCard, American Express, and Discover as credit cards. All credit transactions may require government-issued photo identification to be shown. We do not accept checks, or non-major credit cards.

We do offer gift certificates. If you are interested in purchasing one as a gift for yourself or someone else, feel free to stop in, call us at (713) 988-2688, or email us at contact@beautychoicesalon.com.

Q. How do I get to your salon?

Click here for directions to our salon.

After Getting a Japanese Straight Perm

First 10 days after your treatment
Do not put your hair in a bun or pony-tail. Allow your hair to lay flat, without any clips or hair ties. Also, do not use any form styling on your hair, such as a flat or curling iron. The use of any irons or styling during this time may negate any of the effects of the processing that we have done.
Day of treatment thru 3 days after treatment
Do not wash or get your hair wet in any form.
4 days after thru 10 days after treatment
Wash and blow dry your hair once-a-day in the morning. Be sure to use a moisturizing conditioner that we recommend, such as Crede ER or Clay. This will help keep your hair from drying out.